This Is The New Home For My Home-Based Business.

I have moved my home biz to Substack to simplify things and better support my work. Here’s what you can expect and why this change makes sense for where things are at right now.

When I first launched my own website a couple of years ago, I did it with purpose. I made a conscious choice NOT to build on Substack because I had serious concerns about how the platform was handling hate speech and harmful content, and I still do. I was open about that decision. I even said in my newsletter that I would never financially support Substack. And at the time, I meant it. Fully.

So, I want to talk honestly about why I’m in the process of moving my website over to Substack in addition to my FREE newsletter. I will also be accepting paid subscriptions on Substack.

This Was Not a Quick or Easy Decision

This hasn’t been a quiet, behind-the-scenes pivot. It’s been something I’ve sat with for months, turning it over, revisiting my own words, testing other platforms like Ghost and Beehiiv, and weighing every option I could find. I didn’t rush here. I landed back on Substack not because I’m thrilled about the company or its moderation policies, but because, for the specific mix of tools I need to do this work, and for the way Substack works, there still isn’t a better, comparable alternative. That’s my honest opinion considering my needs.

Yes, Substack Does Get a Cut

To be clear: yes, 10% of what I will earn here goes to Substack. That’s revenue. That’s support. I won’t pretend it’s not.

But here’s what’s also true: I can export everything I write here. I can take my subscribers with me. I can back up every post. And if things change, if things get worse here, or it no longer serves my needs, I can leave. That’s not something many other platforms offer or do well, and that flexibility matters to me. Unlike other setups where creators get locked in, I’m not trapped here. And knowing that gives me enough room to breathe.

This Is About Keeping My Work Alive

This is the most functional, affordable, and sustainable tool available to me right now. It’s helping me keep my business alive. And my ability to do this work, whether writing, recording, or supporting others, depends on staying afloat. That’s just the reality. Substack isn’t my ideal home, but it’s the roof I can afford at the moment.

Being Here Doesn’t Mean I Endorse Everything

Using this platform doesn’t mean I endorse every decision the company makes. It doesn’t mean I agree with the boundaries they set (or don’t). It simply means I’m making the best imperfect choice I can, based on what I know and what I need to keep going.

If There Were a Better Option, I’d Take It

If there were another platform that did what Substack does without the baggage, I’d move there in a heartbeat. I’ve tried. I’m still looking. I’ll keep looking. But for now, I’m here, and I’ll keep showing up here with the same honesty, transparency, and values that brought you to my work in the first place. I honestly don’t want to go through the effort to move again, but we’ll see what happens.

Pardon the Growing Pains

As I switch over to Substack, things will seem a bit out of sorts, so please bear with me. In particular, you'll notice teaser posts and full blog posts with the same titles. I’m working on that. Substack imported everything from Wordpress and immediately published them, supposedly behind the paywall, which I haven’t setup yet, so apologies for that. But importing them that way apparently meant they didn’t all go to your inbox or notifications all at once, so that’s good! They’re considered “archive” posts. I’ll clean things up.

This also means that not all published FREE blog posts imported from Wordpress will remain free. They were automatically published as archive posts. Again, I’ll tidy things up.

My FREE Newsletter

There will always be a FREE version of my newsletter, as I have promised. I will change parts of my business based on using Substack, so what’s in that newsletter may change. More details soon. That said, the whole point of it is to promote my content (How To Guides, Quick Tips, etc) and home business, so you can certainly expect that.

Thank You for Your Support

Thank you for sticking with me as I make choices I never thought I’d have to make. And thank you for your support, your trust, and for helping me keep my home business alive.

—Kevin